Keren Hackam

Director Program Management, Amenity Analytics

About the lecture:

Balancing Product & Sales concerns for successful ML product implementation


The relationship between product and sales teams is often a highly tenuous one.  This is due to structural differences in vantage points and conflicting objectives. 

When it comes to machine learning based products, the challenge is even greater.In this talk I will share, using examples, how by implementing the right processes, and maintaining a product strategy and implementation which is in sync with relevant stakeholders (sales, operations, marketing) we were able to overcome these challenges and turn them into productivity drivers.