About the lecture:

How building my product in public helped me collect valuable feedback, acquire initial beta customers and double my learning velocity. 

Full transparency. That's what 'Building in Public' is all about. Not just about the idea behind the product, but regarding every decision, action and reaction. From the hypothesis about the market, product vision and user needs to the metrics and execution tactics (designs, code, framework) and how users responded to each one. 

 Building a product in public has proven itself to be a very clever methodology to help entrepreneurs and PMs alike to gain actionable insights, acquire relevant customers and speed up the feedback loop until the product either succeeds or (in my case) dies. 


 In this lecture I will tell you about how amazing entrepreneurs have built their products in public, including how we built a product (called Vetti) this way and why you should build your next product in public as well.