!Cognitive biases of the different stakeholders : Don't blame the data
As product managers, we rely heavily on gathering data in order to make product and business-related decisions. But even with the best intentions at heart, many times our decision-making is affected by inherent biases and preconceived notions - not by empirical data.
This is a universal pain across organizations.
In this talk, we will reveal the most prominent cognitive biases and explore mitigation tips to make better data-driven decisions. From Sales to Marketing and from Support to Dev we'll dive into each stakeholder, cover the most painful bias, explore how it affects the product, and how to deal with them.
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Rousset, B.; Campillo, M.; Lasserre, C.; Frank, W.
B.; Cotte, N.; Walpersdorf, A.; Socquet, A.; Kostoglodov, V.
(2017-12). "A geodetic matched filter search for slow slip with application to the Mexico subduction zone: GEODETIC MATCHED FILTER FOR SLOW SLIP" (英語).
Todd, Erin K.; Schwartz, Susan Y.; Mochizuki,
Kimihiro; Wallace, Laura M.; Sheehan, Anne F.; Webb, Spahr C.; Williams, Charles A.; Nakai,
Jenny et al. Walter, Jacob I.; Schwartz, Susan Y.;
Protti, Marino; Gonzalez, Victor (2013-04-28).
"The synchronous occurrence of shallow tremor and very low frequency earthquakes offshore of the Nicoya Peninsula, Costa Rica: VLFES DURING SLOW SLIP IN COSTA RICA" (英語).
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