Yael Ben-Ari
Senior Product Manager, Microsoft- 15:45-16:00
-
-
- Normal
- https://www.linkedin.com/in/yaelbenari/
| Navigating SMB Waters with Enterprise Ship |
The Microsoft Security Group has been at the forefront of providing device security solutions for enterprises. However, when we identified an exciting new opportunity to expand our reach to the SMB (Small and Medium-sized Business) market, we suddenly found ourselves feeling like the new kid in town.
We needed to familiarize ourselves with the dynamics of a new ecosystem, adapt to the needs of a different market segment, and face the harsh reality of a crowded, incentive-driven market.
In this session, I will share how we handled this challenge, including cost reduction, pricing adjustments, refining feature sets, and changing sales strategies.
Join us as we explore the lessons we learned, strategies we employed, methodologies we used, and the best practices that enabled us to effectively penetrate a new market segment.
Latest from Super User
1546 comments
-
Comment Link
Friday, 24 April 2026 17:59
posted by
Deneme bonusu veren siteler
I believe one of your adverts caused my web browser to resize, you may well want to put that on your blacklist.
-
Comment Link
Friday, 24 April 2026 17:51
posted by
Bonus
I was curious if you ever considered changing the page layout of your blog? Its very well written; I love what youve got to say. But maybe you could a little more in the way of content so people could connect with it better. Youve got an awful lot of text for only having 1 or 2 pictures. Maybe you could space it out better?
-
Comment Link
Friday, 24 April 2026 16:38
posted by
Deneme bonusu veren siteler
Today, taking into consideration the fast life-style that everyone leads, credit cards have a big demand throughout the economy. Persons throughout every discipline are using credit card and people who not using the card have made arrangements to apply for one. Thanks for giving your ideas in credit cards.
-
Comment Link
Friday, 24 April 2026 16:28
posted by
Deneme Bonusu
whoah this blog is fantastic i love reading your posts. Keep up the great work! You know, a lot of people are hunting around for this info, you can help them greatly.
-
Comment Link
Friday, 24 April 2026 16:21
posted by
Bonus
I do agree with all the ideas you have presented in your post. They're very convincing and will certainly work. Still, the posts are too short for beginners. Could you please extend them a bit from next time? Thanks for the post.
-
Comment Link
Friday, 24 April 2026 16:21
posted by
Deneme bonusu veren siteler
Thanks for your tips on this blog. Just one thing I want to say is that purchasing gadgets items on the Internet is nothing new. The truth is, in the past ten years alone, the marketplace for online consumer electronics has grown significantly. Today, you will find practically any specific electronic device and product on the Internet, ranging from cameras and also camcorders to computer parts and games consoles.
-
Comment Link
Friday, 24 April 2026 16:20
posted by
Deneme bonusu veren siteler
Today, while I was at work, my sister stole my iphone and tested to see if it can survive a 25 foot drop, just so she can be a youtube sensation. My apple ipad is now broken and she has 83 views. I know this is totally off topic but I had to share it with someone!
-
Comment Link
Friday, 24 April 2026 16:00
posted by
Deneme Bonusu
Thanks for the new stuff you have exposed in your text. One thing I would really like to reply to is that FSBO associations are built with time. By bringing out yourself to owners the first few days their FSBO will be announced, before the masses commence calling on Mon, you create a good network. By sending them resources, educational elements, free reviews, and forms, you become an ally. By taking a personal desire for them along with their circumstances, you create a solid relationship that, on most occasions, pays off when the owners opt with an adviser they know plus trust -- preferably you actually.
-
Comment Link
Friday, 24 April 2026 15:57
posted by
Deneme Bonusu
I have not checked in here for some time as I thought it was getting boring, but the last few posts are good quality so I guess I will add you back to my everyday bloglist. You deserve it my friend :)
-
Comment Link
Friday, 24 April 2026 01:38
posted by
Deneme Bonusu
One thing I would really like to say is that before purchasing more pc memory, look into the machine within which it will be installed. In the event the machine is running Windows XP, for instance, the memory ceiling is 3.25GB. The installation of over this would purely constitute some sort of waste. Make certain that one's motherboard can handle the upgrade volume, as well. Thanks for your blog post.
Leave a comment
Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.