-
font size
decrease font size
increase font size
- Tuesday, 31 October 2023 00:00
Yael Ben-Ari
Senior Product Manager, Microsoft- 15:45-16:00
-
-
- Normal
- https://www.linkedin.com/in/yaelbenari/
- Yes
| Navigating SMB Waters with Enterprise Ship |
The Microsoft Security Group has been at the forefront of providing device security solutions for enterprises. However, when we identified an exciting new opportunity to expand our reach to the SMB (Small and Medium-sized Business) market, we suddenly found ourselves feeling like the new kid in town.
We needed to familiarize ourselves with the dynamics of a new ecosystem, adapt to the needs of a different market segment, and face the harsh reality of a crowded, incentive-driven market.
In this session, I will share how we handled this challenge, including cost reduction, pricing adjustments, refining feature sets, and changing sales strategies.
Join us as we explore the lessons we learned, strategies we employed, methodologies we used, and the best practices that enabled us to effectively penetrate a new market segment.
Latest from Super User
876 comments
-
Comment Link
Monday, 26 August 2024 15:33
posted by
山口フィナンシャルグループ 株価 掲示板
Just be smart about using credit cards and your credit score will actually go up as your total credit limit increases from acquiring new cards.
-
Comment Link
Monday, 26 August 2024 15:18
posted by
Cucina usata
Thanks for another informative web site. Where else could I get that kind of information written in such a perfect way? I've a project that I'm just now working on, and I've been on the look out for such information.
-
Comment Link
Monday, 26 August 2024 15:17
posted by
武蔵野銀行(武蔵野)の株価は
For instance, if the stock was valued at $2 per share when the options were granted and is valued at $5 when the choices are exercised, then atypical revenue tax should be paid on the acquire of $3 per share.
-
Comment Link
Monday, 26 August 2024 13:43
posted by
ゴルフ の 服装
It is also close to Kempegowda International Airport and Namma Metro Phase 1 stations like Baiyappanahalli.
-
Comment Link
Monday, 26 August 2024 09:38
posted by
กระบี่เทพสั่งหาร 2020 พากย์ไทย
Hi there! Do you know if they make any plugins to help with Search Engine Optimization? I'm trying to get my blog to rank for some targeted keywords but I'm not seeing very good gains. If you know of any please share. Thanks!
-
Comment Link
Monday, 26 August 2024 08:47
posted by
Black Screen 43
Magnificent beat ! I wish to apprentice at the same time as you amend your site, how could i subscribe for a blog website? The account aided me a appropriate deal. I have been a little bit familiar of this your broadcast provided shiny transparent idea
-
Comment Link
Monday, 26 August 2024 08:20
posted by
Napoli Naples Italy
Hey there! This is my first visit to your blog! We are a group of volunteers and starting a new project in a community in the same niche. Your blog provided us beneficial information to work on. You have done a marvellous job!
-
Comment Link
Sunday, 25 August 2024 15:55
posted by
the lions secret 2021 ความลับของสิงโต ล่า
Wonderful beat ! I wish to apprentice even as you amend your web site, how could i subscribe for a blog web site? The account aided me a applicable deal. I were a little bit familiar of this your broadcast provided shiny clear idea
-
Comment Link
Sunday, 25 August 2024 15:37
posted by
bed and breakfast
Nice i really enjoyed reading your blogs. Keep on posting. Thanks
-
Comment Link
Sunday, 25 August 2024 15:29
posted by
xing yuan zhi zhu master of star origin ลิขิตฟ้าสะท้านโลก
I loved as much as you'll receive carried out right here. The sketch is attractive, your authored material stylish. nonetheless, you command get bought an nervousness over that you wish be delivering the following. unwell unquestionably come more formerly again as exactly the same nearly very often inside case you shield this hike.
Leave a comment
Make sure you enter the (*) required information where indicated. HTML code is not allowed.